Ms. Hefferren is one of the sharpest women I know. She infuses both strong analytical and organizational abilities (typical left brain) with outstanding aesthetic and creative strengths (typical right brain) to help each of her clients put their best foot forward. Given her unique perspective, it makes perfect sense that her company is called Callosum Creative–Experts in “People First Branding”. I highly recommend you meet with Ms. Hefferren and her colleagues to learn more about this new, highly effective and innovative approach to leveraging your marketing and training investments to achieve tremendous results! You will be glad you did!

Kevin M. Gross | Owner, KMG Enterprises | Business Partner

video audiences | jan. 15, 2010

As technology changes, so does the way we host meetings — webinars, teleconferences, video conferences, etc. Are you communicating clearly? Although we may no longer be sitting face to face, appearance remains vital. A video conference is similar to being on television. Dress so your audience may see you clearly and polished. Solid colors and neutrals show crisp. Avoid bright colors as they vibrate on screen, patterns blur, and distort the screen.

brain food.

video audiences | jan. 15, 2010

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