Do you think of your client as THEM or vice versa? Often times it’s hard to determine how each side began competing for control of the relationship. Regardless, it’s imperative to not let the relationship spin out of control to enemy territory. Examples: 1) Focus on rehearsing call vs. planning how to get the conversation rolling 2) Asking for documentation/approval at all steps vs. trusting first 3) Obvious up-selling vs. sincere interest in client needs beyond the contract. Are you at your brand’s front line with a helmet or a handshake?
A closet therapy session is a must – especially if you’re in a life transition. I was amazed how many pieces fit the ‘old me’ and not the woman I am and want to be. I’m more confident about purchases that work for me and have a lasting effect on my wardrobe. Most of all, I was able to understand how to integrate different aspects of my style so I can express my full personality in how I dress.
Melissa Thornley | Owner, Wholesome Midwest Girl Productions | Personal Branding Client
