client relations tip: Marketers say “stay in touch with your customers, so you stay at the top of their mind when needs arise”. Many have chosen the digital newsletter route. Fantastic; however, do you want yet another newsletter? It’s equally important to provide VALUE to your customer. Tip: rename the e-marketing piece “Quarterly XYZ Tips”. Callosum has recently adjusted our newsletter to be called “Brain Food” – A quarterly piece giving informative branding information AND our own latest & greatest. Food for thought….
… A highly versatile talent who has an extraordinary client-centric perspective. I’ve worked with a number of much larger, more expensive design companies and have never been as remotely satisfied as I am with Callosum’s work, responsiveness and overall partnership in the success of my business.
Janice Moskoff | Owner, Beta Boutique and Savvy Shopper Approved | Corporate Branding Client
